congress
Since its first edition in 2019, the "DNA" of the PRINT DIGITAL CONVENTION has been characterized by an impressive conference program in the form of high-caliber specialist presentations. This year, there will be three parallel congress sessions ( each with four presentations per day), which will be introduced by an overarching keynote speech. The keynote and the sessions offer inspiring content, future technologies, successful concepts, interaction, and exciting discussion rounds for participants.
Thetrade fairopens at 9:00 a.m. – theconference programstarts at 10:00 a.m. each day.
June 16, 2026
10:00 a.m. to 10:30 a.m. – KEYNOTE
11:00 a.m. to 4:00 p.m. – SESSION 01 – SUSTAINABLE PRINT & MEDIA
11:00 a.m. to 4:00 p.m. – SESSION 02 – SMART CAMPAIGNS & PROGRAMMATIC PRINT
11:00 a.m. to 4:00 p.m. – SESSION 03 – CREATIVE PACKAGING & BRAND DESIGN
June 17, 2026
10:00 a.m. to 10:30 a.m. – KEYNOTE
11:00 a.m. to 4:00 p.m. – SESSION 01 – E-COMMERCE
11:00 a.m. to 4:00 p.m. – SESSION 02 – SMART CAMPAIGNS & PROGRAMMATIC PRINT
11:00 a.m. to 4:00 p.m. – SESSION 03 – FUTURE BUSINESS INNOVATION & PRINT IMPACT
10:00–11:30 a.m.
Sustainable print media – creating value
Lea Eggers
Simon Pietsch
Print and paper are not sustainable? Not at all! This presentation highlights the high relevance of print and paper, dispels
When Data Gets Emotional
Dirk von Manteuffel
Christopher C. Mickelthwate
The need for tactile experiences is the antithesis of a fleeting digital world—and this is exactly where CLIMOTI comes in. As
12:30 p.m.–1:00 p.m.
Print or pixels?
Julia Rohmann
A recent, externally validated life-cycle analysis by the Öko-Institut Freiburg reveals surprising findings: Printed advertising—especially brochures—can, under realistic
2:00–2:30 p.m.
Demand-driven production in industry
Kristine Ilse
Demand-driven production is fundamentally transforming traditional planning and procurement processes in marketing. Instead of long-term forecasts and large print runs, flexible, digital solutions are taking center stage
Programmatic Print in Action:
Ahmet Baydan
Christian Boy
Philipp Göller
The mail-order industry is on the verge of a paradigm shift: moving away from traditional personalization (“Mr. Smith”) toward genuine, data-driven one-to-one communication. Using the example of
3:30–4:00 p.m.
Design Meets Deep Dive:
Meike Jürgens
Gerhard Märtterer
Let's put the technology aside for a moment. Modern print communication is less about databases and more about the perfect
From the printing press to the feed:
Fabian Dudek
Tom Streefkerk
Packaging has long been more than just protection and information—it is a key touchpoint between the brand and the consumer and
11:00 a.m.–11:30 a.m.
Sustainable print media – creating value
Lea Eggers
Simon Pietsch
Print and paper are not sustainable? Not at all! This presentation highlights the high relevance of print and paper, dispels
When Data Gets Emotional
Dirk von Manteuffel
Christopher C. Mickelthwate
The need for tactile experiences is the antithesis of a fleeting digital world—and this is exactly where CLIMOTI comes in. As
12:30 p.m.–1:00 p.m.
Sustainable print media – creating value
Lea Eggers
Simon Pietsch
Print and paper are not sustainable? Not at all! This presentation highlights the high relevance of print and paper, dispels
When Data Gets Emotional
Dirk von Manteuffel
Christopher C. Mickelthwate
The need for tactile experiences is the antithesis of a fleeting digital world—and this is exactly where CLIMOTI comes in. As
2:00–2:30 p.m.
Sustainable print media – creating value
Lea Eggers
Simon Pietsch
Print and paper are not sustainable? Not at all! This presentation highlights the high relevance of print and paper, dispels
When Data Gets Emotional
Dirk von Manteuffel
Christopher C. Mickelthwate
The need for tactile experiences is the antithesis of a fleeting digital world—and this is exactly where CLIMOTI comes in. As
3:30–4:00 p.m.
Sustainable print media – creating value
Lea Eggers
Simon Pietsch
Print and paper are not sustainable? Not at all! This presentation highlights the high relevance of print and paper, dispels
When Data Gets Emotional
Dirk von Manteuffel
Christopher C. Mickelthwate
The need for tactile experiences is the antithesis of a fleeting digital world—and this is exactly where CLIMOTI comes in. As
10:00–11:30 a.m.
Speed requires composure
Gian Luca Tüccaroglu
Gian Luca takes his audience on an exciting journey—from his first karting laps as a child to the
Digital Rockstar Micha Atug:
Michael Atug
Since its launch in 1995 as a brick-and-mortar retailer, it has transitioned from a traditional storefront to a successful online retailer
Individual – automated – effective! Programmatic print in B2B marketing
Sandra Mayer
Volker Basse
Sibel Sendil
What began as a pilot project is now an established part of marketing communications: programmatic print is now a standard practice in Würth’s promotional communications. Together with
PRINT – THE RELEVANT
Matthias Windolph
Thorsten Kinnen
Amid digital noise and growing uncertainty about what to choose, print is taking on a new role: as a medium that fosters trust, provides guidance, and captures genuine attention. In
12:30 p.m.–1:00 p.m.
Print, shop, and back –
Markus Meyer
For over 50 years, eismann has been synonymous with eFood—and with the ability to constantly reinvent itself. The
More than just selling
Dr. Johannes Warther
Many sales organizations work diligently on an operational level—but strategically below their potential. This presentation shows how "a lot of activity" can be turned into real market impact.
2:00–2:30 p.m.
Demand-driven production in industry
Kristine Ilse
Demand-driven production is fundamentally transforming traditional planning and procurement processes in marketing. Instead of long-term forecasts and large print runs, flexible, digital solutions are taking center stage
Programmatic Print in Action:
Ahmet Baydan
Christian Boy
Philipp Göller
The mail-order industry is on the verge of a paradigm shift: moving away from traditional personalization (“Mr. Smith”) toward genuine, data-driven one-to-one communication. Using the example of
3:30–4:00 p.m.
Design Meets Deep Dive:
Meike Jürgens
Gerhard Märtterer
Let's put the technology aside for a moment. Modern print communication is less about databases and more about the perfect
From the printing press to the feed:
Fabian Dudek
Tom Streefkerk
Packaging has long been more than just protection and information—it is a key touchpoint between the brand and the consumer and
congress
Since its first edition in 2019, the "DNA" of the PRINT DIGITAL CONVENTION has been characterized by an impressive conference program in the form of high-caliber specialist presentations. This year, there will be three parallel congress sessions ( each with four presentations per day), which will be introduced by an overarching keynote speech.
June 16 and 17
, 10:00 a.m. to 10:30 a.m.
keynote
SESSION 1
June 16 and 17, 2026
11:00 a.m. to 4:00 p.m.
Sustainable Print & Media
SESSION 2
June 16 and 17, 2026
11:00 a.m. to 4:00 p.m.
Smart Campaigns & Programmatic Print
Hosted by 
SESSION 3
June 16, 2026
11:00 a.m. to 4:00 p.m.
Creative Packaging & Brand Design
Hosted by
SESSION 3
June 17, 2026
11:00 a.m. to 4:00 p.m.
Future Business Innovation & Print Impact
The keynote speech and sessions offer inspiring content, future technologies, successful concepts, interaction, and exciting discussion panels for participants.
Thetrade fairopens at 9:00 a.m. – theconference programstarts at 10:00 a.m. each day.
June 16
, 10:00 a.m. to 10:30 a.m.
keynote
11:00 a.m.–11:30 a.m.
When Data Gets Emotional
Dirk von Manteuffel
Christopher C. Mickelthwate
The need for tactile experiences is the antithesis of a fleeting digital world—and this is exactly where CLIMOTI comes in. As
Sustainable print media – creating value
Lea Eggers
Simon Pietsch
Print and paper are not sustainable? Not at all! This presentation highlights the high relevance of print and paper, dispels
11:30 a.m.–12:00 p.m.
BREAK
12:30 p.m.–1:00 p.m.
When Data Gets Emotional
Dirk von Manteuffel
Christopher C. Mickelthwate
The need for tactile experiences is the antithesis of a fleeting digital world—and this is exactly where CLIMOTI comes in. As
Sustainable print media – creating value
Lea Eggers
Simon Pietsch
Print and paper are not sustainable? Not at all! This presentation highlights the high relevance of print and paper, dispels
1:00–2:00 p.m.
LUNCH BREAK
2:00–2:30 p.m.
When Data Gets Emotional
Dirk von Manteuffel
Christopher C. Mickelthwate
The need for tactile experiences is the antithesis of a fleeting digital world—and this is exactly where CLIMOTI comes in. As
Sustainable print media – creating value
Lea Eggers
Simon Pietsch
Print and paper are not sustainable? Not at all! This presentation highlights the high relevance of print and paper, dispels
2:30–3:30 p.m.
BREAK
3:30–4:00 p.m.
When Data Gets Emotional
Dirk von Manteuffel
Christopher C. Mickelthwate
The need for tactile experiences is the antithesis of a fleeting digital world—and this is exactly where CLIMOTI comes in. As
Sustainable print media – creating value
Lea Eggers
Simon Pietsch
Print and paper are not sustainable? Not at all! This presentation highlights the high relevance of print and paper, dispels
